Bttr. · AI Search Visibility · Tracker
Track AI search visibility across ChatGPT, Gemini, Perplexity, and Claude.
Track your brand across ChatGPT, Gemini, Perplexity, and Claude in one place. Bttr. monitors every engine at once so you see citation drift before it becomes invisibility.
New to the concept? Start with the field guide → What Is AI Search Visibility?
One panel · four engines · one number
Checking each engine by hand does not scale.
Your brand can lead in ChatGPT and be invisible in Gemini on the same day. Tracking one engine at a time misses that, and it misses the drift that happens between manual checks. A tracker holds the questions constant and runs every engine together, so the movement you see is real and comparable. That is the difference between a screenshot and a signal.
Engines tracked
Every major answer engine, on the same schedule.
ChatGPT visibility
OpenAI answers, SearchGPT citations, and Custom GPT inclusion. The highest volume answer surface.
The ChatGPT playbook →Gemini visibility
Google AI Overviews plus the Gemini chat surface. Where AI visibility and classic search overlap.
The Gemini playbook →Perplexity visibility
The most citation transparent engine. Every answer links its sources, so drift is measurable.
The Perplexity playbook →Claude visibility
Training data plus tool based browsing. The surface enterprise buyers increasingly ask first.
The Claude playbook →How the Bttr. tracker works
Four steps, rerun every week.
01
Set the prompt panel
We build a fixed set of 50 to 200 brand and category prompts, the questions your buyers actually ask AI. The panel stays constant so movement is real signal, not noise.
02
Run every engine at once
The same panel runs against ChatGPT, Gemini, Perplexity, and Claude on the same day. One run, four engines, so you compare like for like instead of checking each by hand.
03
Score citation rate per engine
For each prompt we record whether your brand surfaces, whether it is cited with a link, and which competitor owns the answer when you do not. That becomes a per engine citation rate.
04
Track weekly and alert on drift
AI answers shift faster than Google rankings. The tracker reruns weekly and flags the moment a competitor takes an answer you owned, so you respond in days, not quarters.
Want the numbers first? Two free tools, no signup: the Citation Check scores how often the engines cite a brand across a fixed prompt set, and the Brand AI Scanner shows what each engine actually says. Both run on the Bttr. Citation Index.
Frequently asked
Tracking AI search visibility, common questions.
What tools track AI search visibility across ChatGPT, Gemini, and Perplexity simultaneously?
Bttr. runs one fixed prompt panel against ChatGPT, Gemini, Perplexity, and Claude on the same day and reports a per engine citation rate. You see all four engines side by side instead of checking each one by hand. Start with the free Citation Check, then the weekly tracker for ongoing monitoring.
Can you actually track brand visibility inside AI answers?
Yes. By running a constant set of brand and category prompts on a schedule, every engine yields a measurable citation rate: how often your brand surfaces, whether it is linked, and who wins the answer when it does not. Holding the prompt panel constant is what makes the movement real signal.
How often should AI search visibility be tracked?
Weekly. AI answer engines update far faster than Google reindexes. A quarterly audit misses drift that can cost visibility for months. The Bttr. tracker reruns weekly and alerts on change.
How is this different from an SEO rank tracker?
A rank tracker watches where a page sits in a list of blue links. An AI visibility tracker watches whether your brand is named and cited inside a generated answer, per engine. The signals overlap but the measurement and the playbook are different.
Bttr. Field Brief
Track what AI says about your category.
Monthly. One signal worth your time on AI search visibility, citation tracking, and the moves that work. No filler.