Store · Bttr.
Objects, built to the same standard as the work.
We design and ship systems where failure is not an option.
Same standard, made into objects you can hold.
Featured
04 items
OG Iridescent Decal
$5The original mark, holographic.
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Celestial Odyssey 2045
$30A future worth printing.
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Never Surender Flag
$21Spelled wrong on purpose.
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Principles Pint
$12Drink by the rules.
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12 itemsCelestial Odyssey 2045
$30A future worth printing.
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Essential Tee Black
$20The one you reach for first.
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Zuck Hoodie
$45Same hoodie. Different ambition.
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Essential Crew, White logo
$45Garment-dyed, broken in early.
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Geometric Illusions Tank Top
$20Optical, on cotton.
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Jr. Designer Tee
$18Start the portfolio early.
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Minimalist Bttr. Logo Socks
$28The detail nobody else sees.
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Parts & Services Tee Black
$20Built like a workshop.
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Essential Crew, Black logo
$45Garment-dyed, black mark.
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Unisex Tee
$14Every size, one standard.
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Essential Tee White
$20Clean slate, midweight.
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Women's Essential Tee Black
$16The essential, tailored.
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Objects
12 itemsOG Iridescent Decal
$5The original mark, holographic.
Sold OutNever Surender Flag
$21Spelled wrong on purpose.
Sold OutPrinciples Pint
$12Drink by the rules.
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Bttr. Notes
$12Where the good ideas land first.
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Bttr. Pattern Tote
$22Carry the system.
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Bttr. Tote
$22One bag, every errand.
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Bttr. Tote Black and White
$22Two tones, zero noise.
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Daily Cup
$8Caffeine, on schedule.
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Drink Bttr.
$8An instruction, not a suggestion.
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Essential Tote
$24The carryall, refined.
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C.P.P Candle
$14Unscented, on purpose.
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Veloce Print
$14Speed, framed.
Sold OutCollab · Ikon × Bttr
Apparel and gear for the people who chase the snow.
10 itemsBuilt with the Ikon Pass team. Limited co-drop, designed for the season and made to last past it.
Ikon Pass x Bttr. Hoodie
$39For the people who chase the snow.
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Ikon Pass x Bttr. Pint
$21Après in a 16 oz.
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Ikon x Bttr. Beanie Black
$28Summit-tested warmth.
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Ikon x Bttr. Beanie Blue
$28Cold weather, clear color.
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Ikon x Bttr. Beanie Maroon
$28Warm tone, colder air.
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Ikon x Bttr. blue
$25The collab, off the slope.
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Ikon x Bttr. cap
$25Six panels, two logos.
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Ikon x Bttr. cap red
$25Loud color, low profile.
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Ikon x Bttr. Hoodie Maroon
$39Mountain fleece, deep tone.
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Ikon x Bttr. Hoodie Sky Blue
$39Bluebird day, in hoodie form.
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