Store · Bttr.
Objects, built to the same standard as the work.
We design and ship systems where failure is not an option.
Same standard, made into objects you can hold.
Featured
04 items
OG Iridescent Decal
$5The original mark, holographic.
Sold Out
Celestial Odyssey 2045
$30A future worth printing.
Sold Out
Never Surender Flag
$21Spelled wrong on purpose.
Sold Out
Principles Pint
$12Drink by the rules.
Sold OutApparel
12 itemsCelestial Odyssey 2045
$30A future worth printing.
Sold Out
Essential Tee Black
$20The one you reach for first.
Sold Out
Zuck Hoodie
$45Same hoodie. Different ambition.
Sold Out
Essential Crew, White logo
$45Garment-dyed, broken in early.
Sold Out
Geometric Illusions Tank Top
$20Optical, on cotton.
Sold Out
Jr. Designer Tee
$18Start the portfolio early.
Sold Out
Minimalist Bttr. Logo Socks
$28The detail nobody else sees.
Sold Out
Parts & Services Tee Black
$20Built like a workshop.
Sold Out
Essential Crew, Black logo
$45Garment-dyed, black mark.
Sold Out
Unisex Tee
$14Every size, one standard.
Sold Out
Essential Tee White
$20Clean slate, midweight.
Sold Out
Women's Essential Tee Black
$16The essential, tailored.
Sold Out
Objects
12 itemsOG Iridescent Decal
$5The original mark, holographic.
Sold OutNever Surender Flag
$21Spelled wrong on purpose.
Sold OutPrinciples Pint
$12Drink by the rules.
Sold Out
Bttr. Notes
$12Where the good ideas land first.
Sold Out
Bttr. Pattern Tote
$22Carry the system.
Sold Out
Bttr. Tote
$22One bag, every errand.
Sold Out
Bttr. Tote Black and White
$22Two tones, zero noise.
Sold Out
Daily Cup
$8Caffeine, on schedule.
Sold Out
Drink Bttr.
$8An instruction, not a suggestion.
Sold Out
Essential Tote
$24The carryall, refined.
Sold Out
C.P.P Candle
$14Unscented, on purpose.
Sold Out
Veloce Print
$14Speed, framed.
Sold OutCollab · Ikon × Bttr
Apparel and gear for the people who chase the snow.
10 itemsBuilt with the Ikon Pass team. Limited co-drop, designed for the season and made to last past it.
Ikon Pass x Bttr. Hoodie
$39For the people who chase the snow.
Sold Out
Ikon Pass x Bttr. Pint
$21Après in a 16 oz.
Sold Out
Ikon x Bttr. Beanie Black
$28Summit-tested warmth.
Sold Out
Ikon x Bttr. Beanie Blue
$28Cold weather, clear color.
Sold Out
Ikon x Bttr. Beanie Maroon
$28Warm tone, colder air.
Sold Out
Ikon x Bttr. blue
$25The collab, off the slope.
Sold Out
Ikon x Bttr. cap
$25Six panels, two logos.
Sold Out
Ikon x Bttr. cap red
$25Loud color, low profile.
Sold Out
Ikon x Bttr. Hoodie Maroon
$39Mountain fleece, deep tone.
Sold Out
Ikon x Bttr. Hoodie Sky Blue
$39Bluebird day, in hoodie form.
Sold OutWe design, build, and run digital systems for the science, aerospace, and biotech industries.