Case Study / Advantage
Allergan Advantage. The loyalty platform behind Allergan’s aesthetic ecosystem.
Allergan loyalty platform linking clinics and consumers across BOTOX, JUVÉDERM, and Allē.
Work / Advantage
Sectors
Technology
B2B SaaS
Client
Advantage
Year
2021
Disciplines
Brand Refresh
UX Design
UI Design
Design System
Allergan Advantage (also searched as allerganadvantage or allergen advantage) is the loyalty platform that links aesthetic clinics and consumers across BOTOX, JUVÉDERM, and Allē. We redesigned the digital experience from the ground up, creating a fresh visual identity while preserving the trust the program had built with existing practices and patients.
The new design system enables faster feature development across the Allergan Advantage program · from member portals to practitioner enrollment to rewards redemption · while ensuring consistency across every touchpoint in the loyalty ecosystem.
The Refresh
Modernizing without losing brand equity
Refreshing an established brand requires balancing innovation with familiarity. We evolved the visual identity to feel contemporary while maintaining the elements that customers recognize and trust. The result is a platform that feels both fresh and familiar.
Design System
Built for scale and consistency
We delivered a comprehensive design system with documented components, patterns, and guidelines. This enables the internal team to build new features quickly while maintaining design consistency across the platform.
Work with Bttr
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