GE Vernova
AI powered storytelling sets a vision for the energy GridOS of the future.
Energy
Creative Direction
AI Engineering
Motion Design
Editing
GE Vernova understood that our capabilities with generative AI were at the forefront of this technical revolution. They briefed us to create a cinematic AI-generated film to kick off their annual Grid Conference. We created an inspiring film designed to set an ambitious tone for the 5,000 energy leaders attending this flagship event.
Watch the film – Sound On
Our approach compressed traditional production timelines while maintaining creative excellence.
Challenging and disrupting long established video production processes and timelines we created this iconic brand film In just seven weeks from concept to delivery; including client approvals, revisions, and technical integration with live production – all whilst maintaining the gravitas expected from a 132-year-old industrial giant.
GE Orchestrate AI Film
AI Creative Engine
Leveraging generative design and custom diffusion models to explore 1,400 visual permutations, we identified the strongest narrative threads and visual metaphors.
Narrative Compression
Distilling the story arc to three essential beats: Context, Catalyst, and Call to Action—we maximize the emotional impact within the production constraints.
Rapid Review & Approval
Live-rendering pipeline using Unreal Engine and Runway enabled same-day client reviews and iterative refinement throughout the production process.
GE Orchestrate AI film
“The capabilities we now have at our fingertips are reinventing the production process, it’s both exciting and invigorating”
Donny Smith, ECD, Bttr.
